There aren’t often enough conversations in this industry about income. How much can a surface pattern designer realistically make?Are designers selling exclusive buyouts, licensing their work, or doing a mix of both?Which platforms are actually working right now?And how long does it usually take before design work starts generating consistent income? These are important questions, […]

How Much Can Surface Pattern Designers Make? What Actually Impacts Your Income

Pricing

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There’s often a moment of hesitation that shows up when you’re about to hit send and share your art with a potential client, studio, or agent. You might find yourself wondering: Is my portfolio ready?Are the designs strong enough?Will I hear back? But hearing back isn’t always about whether the artwork is good enough. Often, […]

Do Surface Pattern Designers Need to Have a Niche?

The Design Path

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As surface pattern designers, it’s not always just a question of whether you can sell your art, but also how you structure the sale. You might be sharing your work on platforms, pitching studios or getting DMs from clients and not realizing that how you sell or license your surface pattern designs will shape your […]

Should You Sell or License Your Surface Pattern Designs?

Pricing

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Here are some tips on how to set the right price points for your surface pattern or print designs & attract dream clients. A commonly asked question among creatives in the surface pattern or print design industry is how to strategically price their work. We want a price point that attracts our dream clients, pays […]

Pricing Your Surface Pattern or Print Designs

Pricing

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Here are some tips on how print designers can overcome the imposter syndrome, build confidence, and succeed. If you’re a print designer struggling with feelings of self-doubt or personal incompetence in spite of your education, experience, or background, you’re not alone. This is quite common in our industry, and that’s why I want to focus […]

How Print Designers Can Deal with Imposter Syndrome

Print Life

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Tips to create apparel print design portfolios that help you land your dream job and clients and grow your print design business. If you want to succeed in the apparel print design space, you’ll want to focus on building a profitable portfolio.   I cannot stress the importance of a high-quality portfolio for all apparel print […]

How to Make a Profitable Apparel Print Design Portfolio

Portfolios

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Creatives have it easy when it comes to branding. Since YOU are your brand, what inspires you, what you create and even how you create are part of your brand identity. Where you have been and where you are going are all part of your ‘brand’ story. The creative work you do every day gives […]

Building Authentic Brand

The Design Path

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Today we’re going to be talking about the importance of a market focus as a print designer in the apparel space. The three main reasons to have a market focus have been outlined below to help you see how this can begin to shape your career and impact the success that you’ll find along your […]

The Importance of A Market Focus

The Design Path

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Have you ever felt stuck trying to identify your unique style as a print designer?

Three M’s to identifying your unique handwriting

The Design Path

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